Truly Custom Haircare and Skincare | Prose

Made Just For You | Prose Custom Beauty - YouTube

Tap to unmute

Made Just For You | Prose Custom Beauty

Prose7.94K subscribers

How Prose Works | Prose Custom Beauty - YouTube

Tap to unmute

How Prose Works | Prose Custom Beauty

Prose7.94K subscribers

Hair and skin trio bundle

Truly custom haircare and skincare

Haircare
Skincare

YOUR CUSTOM FORMULA AWAITS

Let's start with your name

paraben free
sulfate free
phthalate free
free of mineral oils
free of GMOs
cruelty-free
carbon neutral

Personalization Works Better™

See how it works!

Take our consultation

We’ll analyze 80+ factors—from what you eat to where you live—to understand the unique needs of your hair and skin.

Your formulas are made to order

Our AI-powered algorithm personalizes your products and routine, carefully selecting from 185+ clean ingredients to meet your goals.

As you change so does your Prose

We’ll address any new concerns, adjust your formulas with the seasons, and learn from your feedback for an always-custom fit.

clinically tested

Healthier hair and skin in just 4 weeks

Custom haircare

shop all hair

DISCOVER THE CUSTOM DIFFERENCE

3x stronger hair

+ less breakage after just one use
\
Custom Shampoo \
From $31.45 https://prose.com/products/custom-shampoo

\
Custom Conditioner \
From $31.45 https://prose.com/products/custom-conditioner

\
Custom Scalp Serum \
From $47.60 https://prose.com/products/custom-scalp-serum

\
Custom Hair Mask \
From $41.65 https://prose.com/products/custom-hair-mask

\
Custom Curl Cream \
From $28.05 https://prose.com/products/custom-curl-cream

\
Custom Root Source® Hair Supplements \
From $56.10 https://prose.com/products/custom-hair-supplements

Custom skincare

shop all skin

Dermatologist tested

8-hr hydration

+ boosted skin firmness and elasticity
\
Custom Cleanser \
From $26.35 https://prose.com/products/custom-cleanser

\
Custom Serum \
From $57.80 https://prose.com/products/custom-serum

\
Custom Moisturizer \
From $46.75 https://prose.com/products/custom-moisturizer

Naturally powerful ingredients

Your formula is uniquely yours. We target your goals with multi-benefit ingredients like:

see all 185+ ingredients

Hyaluronic Acid

to hydrate skin and support its moisture barrier

Sea Moss

to protect skin from environmental stressors like pollution

Spirulina

to balance and refresh oily roots

Biotin

to fortify hair strength and boost density

Rosehip Oil

to nourish skin and promote a healthy glow

Niacinamide

to reduce the appearance of fine lines and blemishes

Bakuchiol

to boost skin firmness and reduce the appearance of redness

Vitamin C

to help fade dark spots and fight oxidative stress

Amino Acids

to mattify skin and help minimize the appearance of blemishes

Castor Oil

to nourish, soften, and add shine to hair

Acacia Collagen

to repair damage and boost hair + scalp hydration

Aloe Vera

to soothe the scalp and support oil absorption

Apple Cider Vinegar

to enhance shine and promote hair health

Coconut Oil

to help protect hair fibers from UV damage

Over 500,000 5-star product reviews* ★★★★★

*on Review and Refine®

The Prose Promise™

Love your first order (or it’s on us)

30-day free returns

Free shipping for subscription orders

15% off every order for subscribers

Backed by science, powered by people

Developed by our world-class team of in-house cosmetic chemists, every Prose product is the result of rigorous research, clinical studies, and dermatologist testing.

Because beauty is personal

Get your formula

Always made to order. Never made to waste.

Learn more